Score design for meaningful gamification
نویسندگان
چکیده
Introduction The effectiveness of gamification relies on feedback loops which influence user behavior. Such feedback loops involve (1) measuring behavior, (2) relating it to other behaviors or norms (relevance), (3) “illuminating the path ahead” (consequence) and (4) action [2]. Scores, i.e., quantitative evaluations of behavior in a game, play an essential role in the second stage of this loop. The challenge lies in designing scores which allow users to internalize externally intended behavior, and thus enable meaningful gamification [6].
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